Resume

Dred P. Porter, Jr.          

307 MillCreek Dr.

Brandon, MS 39047

videodred@gmail.com

www.videodred.com

(601) 946-1207

 

OBJECTIVE

Seeking a position as a VP/director/manager in initiatives that
utilize state-of-the-art, software and/or hardware components with a creative,
technology-driven organization in an environment that leverages my abilities
and encourages innovative thinking, recognition, and career development.
Customer interaction is a plus.

EDUCATION

 

Business Administration, Bachelor of Science
August 1991 – August 1994

Mississippi State University, Starkville, Mississippi

 

Specialized in Marketing and Management Human Interface Design and
Computer Networking areas. Contributed to team projects, to create simulated
real-world applications. Served as Teaching Assistant for introductory
programming class, responsible for assignment grading, class review sessions,
and one-on-one student meetings.

 

SUMMARY

 

Over eighteen years of increasing responsibility in the
media monitoring services marketplace. Concentration in the technology driven
field of new media and electronic television news broadcast as well as
traditional newsprint media.

ABILITIES:
Marketing, Sales, Management, Finance, Production

 

MARKETING

Performed numerous market studies for remote
office expansions.  Generated feasibility studies of combining two different
branch offices.  The study resulted in savings in monthly operating
expenses.  Developed new products through innovation, and new technology.
Also developed pricing and sales structures specifically for new products.

SALES

Sold high-technology monitoring services and
reports with consistently profitable margins from markets throughout the
United States and Canada.  Reports of newscasts and newspaper articles delivered
to the client in a variety of methods such as USPS, courier service, CD-ROM,
or e-mail.

PRODUCTION

Responsible for electronic media including
Radio, Television, PR-Wire, Internet, and subscription data base searches.
Coordinated the addition of multiple multimedia news items, from numerous
markets into a single presentation format.

MANAGEMENT

Managed up to twenty-five people, in a
variety of responsibilities including research, production, administration,
and shipping and receiving.  Including hiring of branch manager, and support
staff and payroll.

FINANCE

Responsible for accounts payable, accounts
receivable, sales reports, income, debt collections, prepared quarterly and
yearly reports for tax reports.

 

 

EXPERIENCE

Sales Manager, I/T Specialist         
January 1994 – Present

Magnolia Clipping and Broadcast Monitoring Service , Ridgeland,
Mississippi

 

Reporting to the Owner/CEO, responsible for a product line of 12
products representing 40% in sales revenue for a leading Media Monitoring
Service in Mississippi. Develop written launch plans outlining the launch
process, present launch plans to management for approval, and track actual
sales and gross margin performance for new products.  Conduct new product
training for the portal products sales including providing Samples and
Examples for key client in their use of ROI of Social Media.

 

Systems Administrator, I/T Specialist
January 1994 – Present

Magnolia Clipping and Broadcast Monitoring Service , Ridgeland,
Mississippi

 

Performed software and server support for PC
based networks for the Mississippi and Alabama Divisions. Assisted with
critical system outages, software upgrades, and capacity planning.
Coordinated with business executives, software experts, help desks, and data
source teams in a 24×7 availability environment. Support tasks involved work
with MS-DOS, Windows 2000, Windows XP, Windows Vista, Windows 7, Windows
Server 2003, Windows Server 2008, Linux Servers, MySQL databases, MSSQL
databases, MS Access Databases, and other industry proprietary software.

 

Web Developer, Magnolia Clipping Service
October  1998 – Present

Magnolia Clipping and Broadcast Monitoring Service, Ridgeland,
Mississippi

 

Create, update, and maintain site pages for Magnoliaclips.com
and Magnoliaclips.net, using CSS, HTML, JavaScript, and XML/XSL. Coordinate the
productions and designs for major site changes. Maintain internal tools for
managing site structure, news data, and Newspaper Clipping Images, using HTML
and PHP. Work with third-party providers to ingest and integrate external
data, and generate content feeds for use on partner web sites. Assist with
design efforts for site pages, content archival, image galleries, video
features, mobile site, and third-party API’s. Provide technical support for
usability issues and critical site problems, as needed.

 

Media Analysis and ROI Calculations,
Developer/Manager
 January 1994 – Present

Magnolia Clipping and Broadcast Monitoring Service, Ridgeland,
Mississippi

 

Primary technician for creating and developing Media Analysis and ROI
Measurement platform for newspaper clipping placements. Served as team leader
which included resolving technical failures in a timely manner, automating
application monitoring tools, and providing technical expertise for
application upgrades and features. Prepared technical training and process
documentation for team, to aid with day-to-day support issues. In-depth
knowledge EXCEL and multiple Barcode Scanning Systems, implementing them into
Microsoft Excel, exporting the data into CSV & XML formats when required.

 

Document Imaging Archival System, Developer/Manager                  January
2003 – Present

Magnolia Clipping and Broadcast Monitoring Service, Ridgeland,
Mississippi

 

Primary technician for creating and developing document imaging
platform to used to digitize and archive hard copy newspaper clippings for
document management. Tasks included resolving technical failures in a timely
manner, automating application monitoring tools, and providing technical expertise
for application upgrades and features.  Prepared technical training and
process documentation for team, to aid with day-to-day support issues.
In-depth knowledge Adobe Acrobat and multiple brands of scanners.

 

Technical Support Committee, Member 
March 2004 – Present

News Data Service, Atlanta, Georgia

 

Worked on team to develop next-gen prototype for News Media
Monitoring web portal, integrating several legacy databases & text import
tools into a online single application. Created Windows, Apache, MySQL, and
PHP video streaming and data collection portal to a unified user experience. Used
Web based Content Manager system to implement a News Media catalog, for
storing and tagging thousands of Television News reports.

 

ACTIVITIES
& AWARDS

Member, Phi Delta Theta, 1991 – 1994

House Manager, Phi Delta Theta, 1992 – 1993

Member, International Association of Broadcast Monitors, 1989, 2008

Member, Fédération Internationale des
Bureauxs d’Extraits de Presse
1989-Present

Member, North American Conference of Press Clipping Services, 1994 – Present

Treasurer, North American Conference of Press Clipping Services, 1995
– 2000

Member, News Data Services, 2000-Present

Technical Support Committee, News Data Services, 2000-Present

Board of Directors News Data Services, 2005 – 2008

Volunteer, Pinelake Baptist Church – Video Podcast Creation , 2006 –
2007

Member, Public Relations Association of Mississippi (PRAM) 2007 -
Present

Member , Southern Public Relations Federation (SPRF) 2007 – Present

Member, Better Business Bureau 2010 – Present

CAREER
OBJECTIVE

My career objective pertaining to information technology profession
is to utilize my abilities and help others to find new ways to used
technology. I have a passion towards IT profession, and have vision for the
way that technology can be used to simplify and automate tasks in order to
increase efficiencies within the daily business processes.

 

REFERENCES

 Manager

Aircheck News Taping Service

aircheck@airchecknews.com

210-342-5900

 

Mark Keener

Computer ER

Mark@computers-er.com

850-816-6487

 

Ellie Banks

iellietv@gmail.com

PR & Social Media Specialist – The Cirlot Agency

769-798-6974

 

Thomas Broadus

tbroonline@gmail.com

Web Administrator and member of Communications Department

Mississippi Public Broadcasting

601-506-5392

Dred P. Porter, Jr.

Dred P. Porter, Jr.

 

SKILLS

 

Adobe

    Acrobat

    Photoshop

    Flash

    Soundbooth

    Premiere

Pinnacle

    Studio 12

GIMP

MS Office Suite

Intuit

    QuickBooks

 

HTML/XHTML

PHP

CSS

WORDPRESS

JOOMLA

DRUPAL

DOS scripting

SQL

XML

PERL

PYTHON

MySQL

MSSQL

 

Windows 2000

Windows XP

Server 2003

Windows Vista

Windows 7

Server 2008

Linux/UNIX

Ubuntu

BackTrack 5

ChromeOS

Android

IOS

 

WAMP

LAMPP

XAMPP

SUPPORT

 

Motherboards

Videocards

RAM

HDD – PATA/SATA

CD-ROMS

Monitors

Printers

LAN

Switches

Routers

VOIP

CAT5

CAT6

RJ-11

RJ-45

Ethernet wiring

Voice wiring

Coax Wiring

Satellite Wiring

Cable Wiring

 

QUALIFICATIONS

 

Human Resource Management

Organizational Development

Client Liaison

Production Management

Shipping Management

Inventory Management

Marketing Management

Accounts Payable / Receivable

Advertising

Staffing

Payroll

Research and Development

Strategic Planning

Database Development

Crisis Management

Media Relations

System Administrator

PC Technician

I/T Specialist

Systems Training

Change Management

Software Development

Tax Report Preparation

Independent Contractor

Research Specialist

 

 

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